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BSkyB, the UK's leading multi-channel satellite broadcaster, uses Agility software to automate the posting of game highlights for England's Premier League football clubs. With exclusive rights to England's Premier League clubs, online programming offers another way for BSkyB to leverage its investment to reinforce global fan loyalty to the site, as well as to develop other subscription and gaming-based services.
BSkyB uses Agility to rapidly convert extensive archives of game footage from high-resolution broadcast formats into multiple lower-resolution formats and bit rates for website consumption. Agility's speed and automation enable BSkyB to rapidly post promotional highlights online for subscription-based archive services. Agility automatically ingests the MPEG 4:2:2 media, preprocesses it by applying all needed editing, color correction, bumpers and trailers, encodes at lightning fast speed into multiple formats and data rates, and posts it to the BSkyB home page and team home pages.

